What Most Dentists Get Wrong About Dental Equipment
If you’re preparing to open your own dental practice, let’s talk about one of the most expensive—and misunderstood—topics in startup ownership: equipment.
The truth? The equipment decisions you're being told to make might not serve your startup well. In fact, much of the “common wisdom” floating around out there can lead you to overspend, overcommit, or make choices that don’t match your practice goals.
That’s exactly why I wrote this piece with the ADA. You can read the full article here:
ADA Winter Article 2016
Inside, I break down some of the most important—and surprising—truths dentists need to know before making equipment purchases.
Whether you’re already pricing out operatories or just dreaming about your new space, make sure you’re asking the right questions. In the article, we explore topics like:
Why certain digital technologies might not be a smart first investment
The warranty traps that cost startup owners big (and how to avoid them)
When used equipment is a smart move—and when it’s a red flag
These decisions don’t just affect your startup budget. They impact your ability to scale with confidence and deliver care the way you want.
Too many dentists get sold on showroom flash instead of startup fundamentals. If you're serious about making smart financial choices and building a practice that aligns with your vision, understanding how equipment fits into the big picture is critical.
And if you’re navigating this path right now, don’t go it alone. You can learn from the 900+ successful practice launches we’ve supported—and avoid the expensive mistakes we’ve seen too many others make.
Take a few minutes to read the ADA Winter Article and see the full breakdown of what you should know before you invest in equipment for your startup.
Then, when you're ready for personalized guidance, connect with us at idealpractices.com/consultation-call.
Here’s to making smart, strategic moves as you build your dream practice.