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The Real Estate Mistake That Could Wreck Your Dental Startup

The Real Estate Mistake That Could Wreck Your Dental Startup
2025-07-18  28 min
The Real Estate Mistake That Could Wreck Your Dental Startup
The Startup Dentist
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So—you’ve got the dream. You’ve got the vision. You’ve even started scouting for that perfect little space where your dental startup will come to life.

Hold up just a second.

In this episode of The Startup Dentist, we’re talking about the most high-stakes decision in your entire startup journey—your real estate.

That’s right. Not your name. Not your branding. Not even your equipment.

It’s your location. And if you mess this up, it can cost you six figures and set you back years.

Here’s what I’ve seen far too often:
A dentist falls in love with a space—big windows, trendy building, next to a busy Starbucks—and signs the lease before they have a clear strategy. What they didn’t realize is that commercial real estate is a whole different animal than picking a house off Zillow.

You’re not just choosing a space.
You’re defining your future.

In this episode, we’ll cover:
✅ How to pick a location that aligns with your vision and your demographics
✅ Why “great visibility” is usually overpriced and overrated (spoiler: drive-thru traffic ≠ dental patients)
✅ The “Tale of Two Deals” – one doctor lost $250K, another saved $150K. Same market. The difference? The right rep.
✅ Leasing vs. Buying – and how to know what’s right for your first practice

Bottom line?
The wrong location can be a financial anchor that drags down everything else in your startup. The right location? It becomes a launchpad—giving you flexibility, profitability, and room to grow.

Already touring spaces or reviewing LOIs?
Don’t go it alone. One wrong clause in a lease or one overlooked red flag can cost you more than you think. Let’s make sure this real estate move is the foundation of your success—not the thing that breaks you.