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You're about to make a $700,000 decision with zero business training.
This book is the roadmap 900+ dentists used to start practices the right way — from vision to opening day. It covers every stage, every pitfall, and every decision you'll face.
200+ pages. 13 stages. Based on nearly 1,000 real practice openings.
Get Your Free Copy →Free book. You just cover $5.95 shipping. US only.
Most dentists don't fail because they lack clinical skill.
They fail because they made business decisions they weren't prepared for — and by the time they realized it, the damage was done.
Wrong location
$200K–$400K+ in lost revenue over 5 years
Bad lease terms
Locked in for 10+ years with no leverage
Equipment overpayment
$60K–$80K more than necessary
DIY timeline
3–5 years instead of 12–18 months
These aren't hypotheticals. We've seen every one of these play out — hundreds of times — with dentists who started without a roadmap.
The Startup Dentist
The guide we wish existed when we started.
The Startup Dentist is 200+ pages covering every stage of the startup process — from defining your vision to opening day and beyond. It's based on patterns from nearly 1,000 practice openings, written by the team that helped make them happen.
This isn't a motivational book. It's a framework. The same 13-stage process we use with every client, laid out so you can understand what's ahead before you commit to anything.
Whether you end up working with us or not — this book will save you from the most expensive mistakes in dentistry.
What's inside:
The 13 Stages from idea to grand opening — and why the order matters more than most dentists realize
How to evaluate startup vs. acquisition based on your goals, risk tolerance, and timeline
The demographics framework that prevents $200K location mistakes
What lenders actually look for — and why you don't need $500K saved to start
Floor plan principles from a designer with 7,000+ dental offices under his belt
The real cost of DIY — and what "free" advice actually costs you
Get the book free — plus three bonuses that accelerate everything.
The book alone is worth the $5.95 shipping. But we're including three bonuses that make this a no-brainer for anyone serious about ownership.
The Startup Dentist — Paperback
200+ pages covering all 13 stages of the startup process. The definitive guide to opening a successful dental startup practice from idea to opening day.
Retail: $24.95 — Yours free
Free Ownership Clarity Call
A 30-minute conversation with Jen Gilbert, our Startup Strategic Advisor. You'll get honest guidance on your specific situation — whether you're ready to move forward, need more time, or should consider a different path. No pitch. Just clarity.
Included free
Startup Practice Documentary
Follow Dr. Bryan's real journey from burned-out associate to million-dollar practice owner — filmed over the course of a year. See what the process actually looks like, not just what someone tells you it looks like.
Included free
13 Stages Video Training
A companion video series that walks you through each stage of the framework in the book. You'll learn how to avoid the typical risks, how to increase profit potential, and how the stages connect to each other.
Included free
Total value: $500+
Your cost: $5.95 shipping
What dentists are saying after reading the book
"I read this book twice before I made a single move. It saved me from signing a lease that would have been a disaster. The demographics chapter alone was worth it."
— Dr. Sarah, Associate Dentist
"I thought I was ready to open a practice. After reading this, I realized I was about to skip 6 critical steps. Now I'm doing it the right way."
— Dr. Michael, Associate Dentist
"This isn't some fluffy motivational book. It's a real framework with real numbers. I've shared it with three classmates who are also thinking about ownership."
— Dr. Priya, Associate Dentist
Get your free copy
We'll ship a paperback to your door — plus instant access to all three bonuses. Just cover $5.95 shipping. US only.
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If ownership has crossed your mind, this is where to start.
Not with a lease. Not with a loan application. Not with a Google search at 2am.
Start with the framework that 900+ dentists used to build practices they're proud of — and avoid the mistakes that trap the rest.
The book is free. The clarity call is free. The only thing it costs you is $5.95 and an open mind.
Strategy call spots are limited each month. Book readers get priority.